Consumer Merchandising/Retailing Management

CollegesCollege Majors › Consumer Merchandising/Retailing Management

A program that focuses on product and service promotion from the perspective of individual and family consumers and that prepares individuals to function as consumer management and marketing consultants in for-profit and non-profit enterprises. Includes instruction in applied market research; consumer behavior; product sourcing and distribution; profitability; customer feedback and evaluation methods; promotion and retailing campaign development; and applications to specific domestic and international consumer markets.
Sign Up or Sign In to connect with colleges.

Filter by:

Clear all selections Apply filter

Annual Tuition







College Type


State