a current student here
Everything is cheaper because it's a small town. Movies are $4 at the Bowling Green movie theatre, there's always free food and events on campus, students get into sporting events for free, etc. Being a college town, there's also a plethora of families ready to open their homes to college kids, so if you choose to be 'adopted' so to speak through a church or other organization, you can also probably be taken in by a family that will be more than happy to share what they have with you. The southern hospitality vibe definitely stretches up here, everyone is willing to share everything they have to make college life a bit easier.